Boulder Search Engine Optimization (SEO): What is it and how does it work?
SEO is also known
as Search Engine Optimization, which means optimizing your web site or
website’s content so that they can be found easily on search engines by people
searching for specific terms easily. It
is basically the art of getting your page found on the largest search engine in
the world – Google.
Local Guru Services has studied and has found that Google ranks pages
in terms of page rank and search term competitiveness. Typically, pages with
high page ranks have high traffic flow, many social interactions such as blog
comments and also many authority back links flowing into the website. The more
competing websites for a particular search term, the harder it is to get your
website on the front page of Google.
As we all know,
getting your website on the front page of Google for high volume search terms
is the key to getting tons of free traffic. Keyword or keyword phrase research
often is done to determine the high volume search terms and advertising
competition. Your goal is to find keywords with high search volume but low
competition and blast SEO to compete in the Boulder area market place.
Here are some
examples of SEO and why it works in Colorado: Sprinkling keywords and keyword phrases in your website’s
content. Normally, you would target a 2-5% keyword density for your website.
Getting back links from authority sites of similar niches (pages with high PR
and traffic volume),and using keyword
phrases as anchor text links.
Essentially, a
well SEO optimized website can easily be found on Google among other Boulder businesses. If you are competing in Fort Collins or other areas you would do the same thing and you will benefit from
free traffic from search engines. Some marketers even go to the extent of
hiring SEO experts or SEO copywriters to optimize their websites as the returns
from the traffic often outweigh the costs of hiring these experts.
In summary, SEO in Boulder Colorado can be easily learnt and applied in your online business platforms. The key to
SEO success is to provide highly targeted, relevant content to your readers and
Google will reward you.